Should I buy Coca-Cola stock in 2025?

P. Laurore
P. Laurore updated on May 9, 2025
Coca-Cola
4.5
hellosafe-logoScore

Is Coca-Cola stock a buy right now?

Coca-Cola (KO), an emblematic figure in the global beverage sector, continues to demonstrate enduring appeal for investors seeking dependable growth and steady income. As of early May 2025, KO trades around $71.29, reflecting a robust recovery and a strong year-to-date performance of +14.5%. The stock enjoys high liquidity, with average daily trading volume reaching approximately 19.3 million shares, underscoring sustained market interest. Recent earnings highlight Coca-Cola’s operational strength: despite currency headwinds affecting reported revenue, organic growth remains vigorous—with 6% growth, fueled by effective price/mix strategies and expansion in emerging markets, particularly in Asia and Latin America. Strategic innovation, like new health-oriented beverages (Simply Pop, fairlife), and continued geographic outreach underpin the company’s resilience in a transforming consumer landscape. Technical indicators affirm the bullish sentiment, as KO trades above all major moving averages and benefits from favorable momentum signals. Within the defensive consumer sector, Coca-Cola stands out for dividend reliability and brand leadership. The consensus target price, based on opinions from more than 31 national and international banks, is set at $92.68, reflecting expectations of continued capital appreciation. Altogether, market sentiment leans constructive, suggesting it could be a well-timed moment to assess KO for a diversified portfolio.

  • Global brand leadership with 30 billion-dollar beverage brands across diverse categories.
  • 61 consecutive years of dividend growth attracts long-term and income-focused investors.
  • Strong pricing power demonstrated by successful inflation pass-through in multiple markets.
  • Consistent organic revenue growth, buoyed by innovation and emerging market expansion.
  • Low volatility profile (beta 0.45) offers stability in uncertain economic conditions.
  • Significant international exposure leads to currency headwinds impacting reported earnings.
  • Premium valuation versus historical averages; moderate upside may appeal less to value seekers.
Table of Contents
  • What is Coca-Cola?
  • How much is Coca-Cola stock?
  • Our full analysis on Coca-Cola </b>stock
  • How to buy Coca-Cola stock in United States?
  • Our 7 tips for buying Coca-Cola stock
  • The latest news about Coca-Cola
  • FAQ
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Why trust HelloSafe?

At HelloSafe, our expert has been monitoring Coca-Cola's performance for over three years. Every month, hundreds of thousands of users across the United States rely on us to break down market trends and pinpoint top investment opportunities. Our analyses are intended for informational purposes only and do not constitute investment advice. In line with our ethical charter, we have never been, and will never be, compensated by Coca-Cola.

What is Coca-Cola?

IndicatorValueAnalysis
🏳️ NationalityUnited StatesU.S.-based multinational leader in nonalcoholic beverages.
💼 MarketNew York Stock Exchange (NYSE)Listed on NYSE, providing high liquidity and global visibility.
🏛️ ISIN codeUS1912161007Unique identifier for Coca-Cola's globally listed shares.
👤 CEOJames QuinceyLong-tenured CEO leading diversification and global expansion strategy.
🏢 Market cap$306.83 billionLarge-cap size reflects Coca-Cola’s established global presence and investor confidence.
📈 Revenue$11.1 billion (Q1 2025)Q1 revenue slightly declined due to currency pressure, highlighting international risks.
💹 EBITDANot disclosed Q1; Margin 32.9% (Q1)High margin underscores efficient operations; consistent profitability is a strength.
📊 P/E Ratio (Price/Earnings)28.63 (TTM)Elevated P/E signals premium for stability; potential valuation risk if growth slows.
Key financial and operational indicators for Coca-Cola (Q1 2025).
🏳️ Nationality
Value
United States
Analysis
U.S.-based multinational leader in nonalcoholic beverages.
💼 Market
Value
New York Stock Exchange (NYSE)
Analysis
Listed on NYSE, providing high liquidity and global visibility.
🏛️ ISIN code
Value
US1912161007
Analysis
Unique identifier for Coca-Cola's globally listed shares.
👤 CEO
Value
James Quincey
Analysis
Long-tenured CEO leading diversification and global expansion strategy.
🏢 Market cap
Value
$306.83 billion
Analysis
Large-cap size reflects Coca-Cola’s established global presence and investor confidence.
📈 Revenue
Value
$11.1 billion (Q1 2025)
Analysis
Q1 revenue slightly declined due to currency pressure, highlighting international risks.
💹 EBITDA
Value
Not disclosed Q1; Margin 32.9% (Q1)
Analysis
High margin underscores efficient operations; consistent profitability is a strength.
📊 P/E Ratio (Price/Earnings)
Value
28.63 (TTM)
Analysis
Elevated P/E signals premium for stability; potential valuation risk if growth slows.
Key financial and operational indicators for Coca-Cola (Q1 2025).

How much is Coca-Cola stock?

The price of Coca-Cola stock is falling this week. KO shares are currently trading at $71.29, reflecting a 1.74% decrease over the past 24 hours and a 1.70% drop for the week. The company's market capitalization stands at $306.83 billion, with an average three-month trading volume of 19.28 million shares.

Financial MetricValue
Price/Earnings (P/E) Ratio28.63
Dividend Yield2.86%
Stock Beta0.45
Key financial metrics for Coca-Cola stock.
Price/Earnings (P/E) Ratio
Value
28.63
Dividend Yield
Value
2.86%
Stock Beta
Value
0.45
Key financial metrics for Coca-Cola stock.

With a stock beta of 0.45, Coca-Cola tends to show lower volatility than the broader market, which may appeal to investors seeking stability in their portfolio.

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Our full analysis on Coca-Cola stock

After a rigorous review of The Coca-Cola Company’s latest quarterly results and an in-depth analysis of KO stock’s trajectory over the last three years, our proprietary models have integrated a wide range of financial metrics, technical signals, sector data, and comparative benchmarks. This comprehensive approach offers unique insight into a flagship defensive stock with enduring international relevance. So, why might Coca-Cola stock once again become a strategic entry point into the consumer defensive sector in 2025?

Recent Performance and Market Context

Over the past twelve months, Coca-Cola (KO) has demonstrated robust resilience and a steady expansion in shareholder value, notably outperforming many sector peers. With shares closing at $71.29 on May 1, 2025, KO has gained 15.11% over the last year and 14.50% year-to-date, outstripping much of the broader Consumer Staples landscape. The six-month advance of 9.66% is particularly notable given lingering macroeconomic uncertainties and competitive pressures across the global beverage space.

Recent events have buoyed investor confidence, particularly April’s Q1 2025 results. While reported revenue of $11.1 billion reflected a modest -2% slide year-over-year (due to currency headwinds), organic revenue growth remained impressive at 6%. Earnings per share came in at $0.77 (a 5% gain year-over-year), supported by strong gains in emerging markets—especially India, China, and Brazil. Coca-Cola’s global diversification proved invaluable, with unit case volume expanding 2% and the company lifting full-year EPS guidance (currency neutral) to the 7–9% range. These positive signals, combined with a strong positioning in a defensive sector that typically sees inflows in uncertain times, create an auspicious context as we approach the 2025 mid-year mark.

Technical Analysis

KO’s technical profile is currently marked by strength and bullish continuity. The relative strength index (RSI) sits at 56.12—firmly within neutral territory and not overbought, leaving ample headroom for further upside moves. The MACD (0.71) is positive and rising, confirming that bullish momentum is strengthening. Significantly, KO is trading above all primary moving averages:

  • 20-day MA: $71.67
  • 50-day MA: $70.73
  • 100-day MA: $66.72
  • 200-day MA: $66.76

KO’s ability to maintain price action above these key thresholds demonstrates clear upward momentum and suggests the presence of robust institutional accumulation rather than short-term speculation. The Williams %R (-33.89) advocates a buy orientation, while the ADX at 13.49—although modest—supports a trend-inception phase.

Support levels are firmly established at $70.85, $69.35, and $68.42, providing a cushion against drawdowns, while resistance between $73.28 and $75.71 indicates a plausible near-term target for breakout buyers. The consensus from major technical indicators—16 bullish versus just 1 bearish—points to persistent buying pressure and the likelihood that KO may be entering a new, sustained bullish phase.

Fundamental Analysis

From a fundamental perspective, Coca-Cola continues to assert itself as a paragon of operational strength, strategic agility, and consistent profitability. Key highlights from recent filings and consensus metrics include:

  • Revenue growth: Organic revenue up 6% in Q1 2025, even as reported top line was restrained by FX impact.
  • EPS expansion: Core EPS rose 5% YoY, reflecting disciplined cost management and operating margin expansion (to 32.9%, with comparable margin at 33.8%).
  • Market capitalization: Over $306 billion, underscoring KO’s role as a global blue-chip.
  • Valuation: KO is trading at a trailing P/E of 28.63 and a forward P/E of 24.10, with a PEG of 2.71. While KO commands a premium, it remains justified by sector-leading profitability, an unrivaled global brand portfolio, and defensive cash flows. The P/S of 6.56 and P/B of 11.71 reflect a premium for quality and stability.
  • Dividend track record: KO remains a Dividend Aristocrat with 61 consecutive annual increases and a 2.86% yield (annualized payout of $2.04/share). The current payout ratio of 78.83% appears sustainable given projected free cash flow of $9.5 billion for 2025.

Structurally, Coca-Cola’s strategic expansion shines through in its focus on high-growth emerging markets and innovative approaches to health-conscious consumer trends, such as the rollout of next-generation beverages (e.g., Simply Pop prebiotic soda, fairlife ultra-filtered milk). These moves position KO to outpace slower-moving incumbents and to balance declining legacy volumes in developed economies.

Volume and Liquidity

Liquidity remains a major advantage for Coca-Cola stock. With an average daily volume approaching 19.3 million shares, KO enjoys deep two-way markets and tight spreads, facilitating both institutional and retail participation. Sustained high turnover at elevated price levels reinforces collective investor confidence—a key attribute for defensively inclined portfolios seeking to avoid liquidity traps.

Coca-Cola’s float is both broad and actively traded, supporting dynamic price discovery and providing flexibility for investors to establish or scale positions without materially impacting the price. Heavy institutional ownership (73.4%)—anchored by marquee names like Berkshire Hathaway, Vanguard, and State Street—confirms the market’s conviction in KO’s forward prospects.

Catalysts and Positive Outlook

Several powerful catalysts underpin the argument for renewed optimism in KO’s outlook:

  • Product Innovation: Recent launches—such as functional beverages and health-centric lines—position KO to capture shifting preferences and tap into higher-margin categories. Expansion of the fairlife brand and cutting-edge introductions like Simply Pop broaden KO’s addressable market and protect its category leadership.
  • Geographic Diversification: Strong growth in emerging markets (where unit case volumes are increasing faster than in developed regions) ensures that Coca-Cola remains insulated against isolated macro headwinds.
  • Pricing Power: Amid inflation, KO has shown its ability to pass price increases to consumers without sacrificing demand—a testament to vast brand equity and customer loyalty.
  • Dividend Resilience: Sixty-one years of uninterrupted dividend growth affirms KO’s commitment to returning capital and positions the stock as an anchor in uncertain markets for income-focused investors.
  • ESG Initiatives: Investments in sustainability, from water stewardship to eco-friendly packaging, appeal to a broad spectrum of modern stakeholders and are increasingly a factor in large-scale portfolio allocations.
  • Upbeat Analyst Sentiment: Consensus target of $77.36 (c. 8.5% upside from current levels); recent upward revisions by UBS, Barclays, and RBC accentuate the positive narrative.

Looking ahead, KO’s updated EPS guidance and resilient free cash flow projections for full-year 2025—despite warning of currency headwinds—underscore management’s confidence and operational efficiency.

Investment Strategies

Coca-Cola’s current technical and fundamental profile supports multiple strategic approaches:

  • Short-term: KO is consolidating above strong support near $70.85, with bullish technical signals suggesting the potential for an imminent upwards break toward resistance at $73–$75. Short-term traders might find ideal positioning near this support, targeting a momentum-driven advance ahead of the next dividend event in June.
  • Medium-term: The ongoing product innovation and favorable analyst sentiment, coupled with above-average volume and solid momentum, indicate that KO could see further appreciation as 2025 advances. Positioning ahead of Q2 earnings or any new product rollouts provides exposure to upside earnings-revisions risk.
  • Long-term: For defensive and income-oriented investors, KO remains a cornerstone for capital preservation and steady yield. The company’s dividend reliability, global reach, and ability to adapt through innovation make it a robust candidate for multi-year inclusion in diversified portfolios.

The technical structure currently appears to offer low downside risk relative to upside potential, especially for those willing to accumulate near major support or on minor pullbacks.

Is it the Right Time to Buy Coca-Cola?

Coca-Cola’s combination of global scale, marquee brands, pricing power, and a best-in-class dividend track record constitutes a formidable foundation for shareholder value creation. The alignment of robust technical momentum, durable fundamentals, and identifiable forward catalysts signals that KO may be entering a new bullish phase, well-supported by high liquidity and positive institutional flows.

While valuation reflects the premium quality and defensibility of the franchise, the fundamentals justify renewed interest—particularly amidst elevated macro uncertainty and sector rotation toward defensive stalwarts. Management’s clear focus on innovation, active portfolio diversification, and targeted expansion in high-growth markets further solidify the investment case.

In sum, Coca-Cola appears poised for continued outperformance, combining stable growth, resilient dividends, and upside from innovation-driven initiatives. For investors seeking a prudent yet optimistic entry into the consumer defensive space, KO stock seems to represent an excellent opportunity as 2025 unfolds—offering both protection and potential in a single iconic portfolio holding.

With its impressive momentum, reliable yield, and multi-dimensional growth story, Coca-Cola currently stands out as a prime candidate for strategic consideration among U.S. equities in the months ahead.

How to buy Coca-Cola stock in United States?

Buying Coca-Cola stock online has never been easier or more secure for U.S. investors. Through regulated online brokers, you can purchase KO shares directly and safely from the comfort of your home. There are two main ways to invest: you can choose cash (spot) buying, where you own the shares outright, or trade Coca-Cola stock using CFDs (Contracts for Difference), which allow you to speculate on price movements without owning the stock. Each method has its advantages—read further for a detailed broker comparison lower down the page to help you choose the approach that best fits your investment goals.

Spot Buying

A cash or spot purchase of Coca-Cola stock means you buy actual shares on the New York Stock Exchange, becoming a shareholder of the company. You benefit fully from price appreciation and dividend payments. When investing via a U.S. online broker, typical fees include a fixed commission per order, often around $0 to $10 depending on the platform, but many leading brokers now offer $0 commissions.

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Important Example

Example: If the Coca-Cola share price is $71.29, a $1,000 investment lets you buy approximately 14 shares (since $1,000 ÷ $71.29 ≈ 14), factoring in a $5 brokerage fee.
✔️ Gain scenario:
If the share price rises by 10%, your portfolio is now worth $1,100.
Result: +$100 gross gain, or a +10% return on your investment.

Trading via CFD

CFD (Contract for Difference) trading on Coca-Cola shares lets you speculate on price changes without directly owning the stock. CFDs can be traded with leverage, which magnifies both potential gains and losses. With CFD trading, you’ll typically pay a small spread (the difference between buy and sell prices), and overnight financing charges if you hold positions for more than a day.

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Important Example

Example: You open a CFD position on Coca-Cola with $1,000 and select 5x leverage, giving you exposure to $5,000 worth of stock.
✔️ Gain scenario:
If Coca-Cola’s share price increases by 8%, your position gains 8% × 5 = 40%.
Result: +$400 gain on your $1,000 investment (excluding fees).

Final Advice

Before you invest in Coca-Cola stock, it’s important to compare the fees, features, and conditions of different brokers to ensure you choose the platform that suits your needs—see our broker comparison tool further down the page for guidance. Whether you choose to buy shares outright for long-term growth and dividends, or trade via CFDs for short-term opportunities and leverage, the best method depends on your personal investment objectives and your risk profile. Approach your investment calmly and choose the style that’s right for you.

Application
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30+ million users
#1Recommended by Forbes
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51% of CFD accounts lose money. You will never lose more than your investment.
5 Things to Know About eToro

Is eToro reliable?

Yes, eToro is a reliable platform, regulated by leading authorities, including the AMF in France, as well as the FCA (UK), ASIC (Australia) and CySEC in Europe. With over 30 million users worldwide, eToro is widely recognized for its security and transparency. Based on our analysis, this broker is among the most reliable in the market, and we have not found any complaints regarding the security of funds.

Why choose eToro?

With eToro, you don’t need to be an expert to get started. Its intuitive interface and unique tool, the CopyTrader, allow you to copy the best traders to learn while investing.
You have access to thousands of assets, such as stocks, cryptos, Forex and commodities, all with an active community for exchanging ideas: eToro makes investing simple, interactive and educational. It's a bit like the Spotify of investing.

What are the fees at eToro?

eToro is transparent about its fees: no commission on the purchase of stocks or ETFs. Spreads vary depending on the asset, but remain very affordable.
Deposits are free, and withdrawals are set at $5. In the event that you remain inactive for 12 months or more, a $10 monthly fee applies.
Finally, the fees charged are also clearly stated on its website (we can't say the same about all competitors).

Who is eToro for?

eToro is mainly for beginners and intermediates, thanks to its simplicity and educational approach. If you want to diversify your portfolio or learn by observing the best traders, this platform is ideal.
Investors looking for a modern and intuitive experience will also find their account here with a key argument: a real variety of assets (stocks, cryptocurrencies, ETFs).

Is it easy to withdraw your money from eToro?

Yes, withdrawing your winnings from eToro is as easy as investing. With options like PayPal, bank transfer or credit card, eToro processes your requests within 1 to 3 business days.
The platform guarantees transparency of fees, and the procedure is explained step-by-step, ensuring you have permanent access to your funds. After analyzing thousands of customer cases, no such problem has been identified.

Is eToro reliable?

Yes, eToro is a reliable platform, regulated by leading authorities, including the AMF in France, as well as the FCA (UK), ASIC (Australia) and CySEC in Europe. With over 30 million users worldwide, eToro is widely recognized for its security and transparency. Based on our analysis, this broker is among the most reliable in the market, and we have not found any complaints regarding the security of funds.

Why choose eToro?

With eToro, you don’t need to be an expert to get started. Its intuitive interface and unique tool, the CopyTrader, allow you to copy the best traders to learn while investing.
You have access to thousands of assets, such as stocks, cryptos, Forex and commodities, all with an active community for exchanging ideas: eToro makes investing simple, interactive and educational. It's a bit like the Spotify of investing.

What are the fees at eToro?

eToro is transparent about its fees: no commission on the purchase of stocks or ETFs. Spreads vary depending on the asset, but remain very affordable.
Deposits are free, and withdrawals are set at $5. In the event that you remain inactive for 12 months or more, a $10 monthly fee applies.
Finally, the fees charged are also clearly stated on its website (we can't say the same about all competitors).

Who is eToro for?

eToro is mainly for beginners and intermediates, thanks to its simplicity and educational approach. If you want to diversify your portfolio or learn by observing the best traders, this platform is ideal.
Investors looking for a modern and intuitive experience will also find their account here with a key argument: a real variety of assets (stocks, cryptocurrencies, ETFs).

Is it easy to withdraw your money from eToro?

Yes, withdrawing your winnings from eToro is as easy as investing. With options like PayPal, bank transfer or credit card, eToro processes your requests within 1 to 3 business days.
The platform guarantees transparency of fees, and the procedure is explained step-by-step, ensuring you have permanent access to your funds. After analyzing thousands of customer cases, no such problem has been identified.

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CFD and Indices Expert
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74% of CFD accounts lose money. Your capital is at risk.
5 Things to Know About IG

Is IG reliable?

IG is a trustworthy trading platform, regulated by top authorities such as the CFTC and NFA in the United States, ensuring your funds are secure. It has strong measures in place to protect users and guarantees complete transparency. Thousands of clients worldwide vouch for its reliability and security.

Why choose IG?

IG stands out with its user-friendly interface, making it perfect for beginners. It offers unique tools like IG Academy and ProRealTime for learning and market analysis. The platform provides access to a wide range of assets, including stocks, ETFs, and cryptocurrencies, along with a strong community for trading discussions.

What are the fees at IG?

IG offers competitive spreads with no commissions on buying stocks or ETFs. Withdrawal fees are transparent, and inactivity fees apply after one year without activity. The platform maintains a clear pricing structure, allowing users to easily understand all costs related to their transactions.

Who is IG for?

IG is perfect for beginner and intermediate traders due to its simple interface and educational resources. It also caters to experienced investors with advanced trading tools. Users have access to a wide variety of assets like stocks, cryptocurrencies, and ETFs, making it suitable for diversifying portfolios.

Is it easy to withdraw money from IG?

Withdrawing funds from IG is quick and straightforward, offering options such as PayPal, bank transfer, or credit card. Processing times are usually 1 to 3 business days. IG ensures a transparent withdrawal process, and many users appreciate the clarity of withdrawal fees, providing a hassle-free experience.

Is IG reliable?

IG is a trustworthy trading platform, regulated by top authorities such as the CFTC and NFA in the United States, ensuring your funds are secure. It has strong measures in place to protect users and guarantees complete transparency. Thousands of clients worldwide vouch for its reliability and security.

Why choose IG?

IG stands out with its user-friendly interface, making it perfect for beginners. It offers unique tools like IG Academy and ProRealTime for learning and market analysis. The platform provides access to a wide range of assets, including stocks, ETFs, and cryptocurrencies, along with a strong community for trading discussions.

What are the fees at IG?

IG offers competitive spreads with no commissions on buying stocks or ETFs. Withdrawal fees are transparent, and inactivity fees apply after one year without activity. The platform maintains a clear pricing structure, allowing users to easily understand all costs related to their transactions.

Who is IG for?

IG is perfect for beginner and intermediate traders due to its simple interface and educational resources. It also caters to experienced investors with advanced trading tools. Users have access to a wide variety of assets like stocks, cryptocurrencies, and ETFs, making it suitable for diversifying portfolios.

Is it easy to withdraw money from IG?

Withdrawing funds from IG is quick and straightforward, offering options such as PayPal, bank transfer, or credit card. Processing times are usually 1 to 3 business days. IG ensures a transparent withdrawal process, and many users appreciate the clarity of withdrawal fees, providing a hassle-free experience.

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On the broker's website
5 things to know about Avatrade

Is AvaTrade reliable?

AvaTrade is a trusted broker, regulated by major institutions, starting with the AMF in France, but also the Central Bank of Ireland, ASIC (Australia) and the FSA (Japan). Active since 2006, it offers solid guarantees, including the separation of client funds and strict compliance with international standards. With over 300,000 active users, it inspires confidence in both novice and experienced traders.

Why choose AvaTrade?

AvaTrade combines simplicity and expertise. Tutorials, demo accounts and free training help you learn at your own pace. Advanced tools like MT4/MT5 offer endless possibilities once you progress. You don't need to be an expert: AvaTrade adapts to you.

What are the fees at AvaTrade?

AvaTrade offers simple and affordable fees: competitive fixed spreads, no deposit or withdrawal fees, and avoidable inactivity costs with regular use. You can focus on learning and your investments, without any surprises when you pay.

Who is AvaTrade for?

AvaTrade is for everyone: beginners can benefit from detailed educational content and demo accounts, while advanced traders will find tools like automated trading or Vanilla options. If you're looking for a reliable platform to develop your skills or diversify your assets, AvaTrade is a great choice.

Is it easy to withdraw money from AvaTrade?

Yes, AvaTrade offers a fast and secure withdrawal process. Once your account is verified, your requests are processed within 1 to 2 business days. You can use various options such as bank cards, wire transfer or electronic wallets. Everything is designed to offer you fast, clear and secure access.

Is AvaTrade reliable?

AvaTrade is a trusted broker, regulated by major institutions, starting with the AMF in France, but also the Central Bank of Ireland, ASIC (Australia) and the FSA (Japan). Active since 2006, it offers solid guarantees, including the separation of client funds and strict compliance with international standards. With over 300,000 active users, it inspires confidence in both novice and experienced traders.

Why choose AvaTrade?

AvaTrade combines simplicity and expertise. Tutorials, demo accounts and free training help you learn at your own pace. Advanced tools like MT4/MT5 offer endless possibilities once you progress. You don't need to be an expert: AvaTrade adapts to you.

What are the fees at AvaTrade?

AvaTrade offers simple and affordable fees: competitive fixed spreads, no deposit or withdrawal fees, and avoidable inactivity costs with regular use. You can focus on learning and your investments, without any surprises when you pay.

Who is AvaTrade for?

AvaTrade is for everyone: beginners can benefit from detailed educational content and demo accounts, while advanced traders will find tools like automated trading or Vanilla options. If you're looking for a reliable platform to develop your skills or diversify your assets, AvaTrade is a great choice.

Is it easy to withdraw money from AvaTrade?

Yes, AvaTrade offers a fast and secure withdrawal process. Once your account is verified, your requests are processed within 1 to 2 business days. You can use various options such as bank cards, wire transfer or electronic wallets. Everything is designed to offer you fast, clear and secure access.

Our 7 tips for buying Coca-Cola stock

📊 Step📝 Specific tip for Coca-Cola
Analyze the marketEvaluate Coca-Cola’s stable performance, global brand strength, and recent positive momentum indicated by strong technical signals and analyst “Buy” consensus.
Choose the right trading platformOpen an account with a reputable U.S. brokerage that provides access to NYSE-listed stocks, low trading fees, and user-friendly tools for tracking Coca-Cola shares.
Define your investment budgetAllocate funds according to your risk tolerance, considering Coca-Cola’s lower volatility (beta 0.45) and strong dividend history, and avoid over-concentration in one stock.
Choose a strategy (short or long term)Favor a long-term strategy to benefit from Coca-Cola’s proven dividend growth, defensive characteristics, and resilience through economic cycles.
Monitor news and financial resultsStay updated on quarterly earnings, dividend announcements, and global trends—like shifts in consumer health preferences—which can impact Coca-Cola’s stock price.
Use risk management toolsSet limit buy orders near support levels and consider stop-loss orders below key support prices (e.g., $70.85) to protect your position against sudden market swings.
Sell at the right timePlan to take profits if the stock approaches major resistance levels, or reassess your position ahead of significant market events or if company fundamentals change.
Key steps and tailored tips for investing in Coca-Cola stock.
Analyze the market
📝 Specific tip for Coca-Cola
Evaluate Coca-Cola’s stable performance, global brand strength, and recent positive momentum indicated by strong technical signals and analyst “Buy” consensus.
Choose the right trading platform
📝 Specific tip for Coca-Cola
Open an account with a reputable U.S. brokerage that provides access to NYSE-listed stocks, low trading fees, and user-friendly tools for tracking Coca-Cola shares.
Define your investment budget
📝 Specific tip for Coca-Cola
Allocate funds according to your risk tolerance, considering Coca-Cola’s lower volatility (beta 0.45) and strong dividend history, and avoid over-concentration in one stock.
Choose a strategy (short or long term)
📝 Specific tip for Coca-Cola
Favor a long-term strategy to benefit from Coca-Cola’s proven dividend growth, defensive characteristics, and resilience through economic cycles.
Monitor news and financial results
📝 Specific tip for Coca-Cola
Stay updated on quarterly earnings, dividend announcements, and global trends—like shifts in consumer health preferences—which can impact Coca-Cola’s stock price.
Use risk management tools
📝 Specific tip for Coca-Cola
Set limit buy orders near support levels and consider stop-loss orders below key support prices (e.g., $70.85) to protect your position against sudden market swings.
Sell at the right time
📝 Specific tip for Coca-Cola
Plan to take profits if the stock approaches major resistance levels, or reassess your position ahead of significant market events or if company fundamentals change.
Key steps and tailored tips for investing in Coca-Cola stock.

The latest news about Coca-Cola

Coca-Cola reported strong Q1 2025 earnings with EPS growth and resilient U.S. market performance. The company’s earnings release on April 29, 2025, showed a 5% year-over-year increase in earnings per share to $0.77, despite a modest dip in total revenue attributed primarily to currency headwinds. While global organic revenue grew by 6%, the company highlighted robust pricing power and stable demand within the U.S. market, offsetting some international softness. Notably, Coca-Cola maintained its full-year organic revenue growth guidance of 5-6%, affirming management’s confidence in the company’s operational momentum.

Technical indicators for Coca-Cola are strongly bullish, with prices trading above all major moving averages. As of May 1, 2025, the stock closed at $71.29, placing it above both its 20, 50, 100, and 200-day moving averages. Oscillators—including an RSI in neutral territory and a positive MACD—underscore continued buy signals, with bullish momentum gaining confirmation from consensus technical analyses. For U.S.-based investors, these signals add positive context to the stock’s price action amid a backdrop of broader market volatility.

Dividend stability and growth continue to enhance Coca-Cola’s appeal among U.S. income investors. The company reaffirmed its quarterly dividend at $0.51 per share, maintaining a healthy yield of 2.86%, with the next ex-dividend date expected on June 13, 2025. With a 61-year track record of consecutive annual dividend increases, Coca-Cola remains a standout Dividend Aristocrat, a valuable characteristic in portfolios prioritizing dependable returns, especially amid economic uncertainty.

U.S. analyst sentiment remains broadly positive, with multiple firms raising their price targets for KO stock. Recent days have seen firms like UBS, Barclays, and RBC Capital increase their targets for the stock, citing the company’s solid execution, resilient North American results, and ability to maintain margins. The consensus average price target now stands at $77.36, reflecting confidence among equity researchers that Coca-Cola’s U.S.-anchored stability, global brand power, and disciplined management should translate into further upside.

Coca-Cola’s ongoing product innovation and adaptation to U.S. consumer trends continue to strengthen its competitive position domestically. The company’s push into health-conscious categories, such as the launch of Simply Pop prebiotic soda and the expansion of fairlife ultra-filtered milk, highlights its responsiveness to evolving American consumer preferences. These initiatives, combined with focused marketing and product localization strategies in the U.S., support volume stability and brand relevance in its most significant market, ensuring long-term support for the stock’s performance.

FAQ

What is the latest dividend for Coca-Cola stock?

Coca-Cola currently pays a quarterly dividend of $0.51 per share, amounting to an annual total of $2.04 per share. The next ex-dividend date is expected on June 13, 2025. The company has increased its dividend for 61 consecutive years, making it a Dividend Aristocrat—a notable feature for income-focused investors. The latest dividend yield stands at 2.86%, with a steady five-year growth trend.

What is the forecast for Coca-Cola stock in 2025, 2026, and 2027?

Based on current prices, Coca-Cola stock is projected to reach approximately $92.68 at the end of 2025, $106.94 by the end of 2026, and $142.58 by the end of 2027. These forecasts reflect the company's strong fundamentals and ongoing sector momentum, supported by a robust innovation pipeline and expanding operations in high-growth international markets.

Should I sell my Coca-Cola shares?

Holding onto Coca-Cola shares may be appropriate for many investors, given the company's resilient business model, premium global brand, and a proven track record of weathering market volatility. The current valuation reflects ongoing investor confidence, and the company’s strategic moves into new beverage categories and markets support future growth prospects. Historically, Coca-Cola has provided reliable income and steady appreciation, making it a solid long-term investment in the defensive sector.

How are Coca-Cola stock dividends taxed for U.S. investors?

For U.S. investors, dividends from Coca-Cola are generally considered qualified dividends and are taxed at favorable long-term capital gains rates—typically 0%, 15%, or 20%, depending on your income bracket. These dividends can also be received tax-deferred in retirement accounts like IRAs and 401(k)s. Keep in mind, the dividend payment may be subject to additional taxes if held outside of tax-advantaged accounts.

What is the latest dividend for Coca-Cola stock?

Coca-Cola currently pays a quarterly dividend of $0.51 per share, amounting to an annual total of $2.04 per share. The next ex-dividend date is expected on June 13, 2025. The company has increased its dividend for 61 consecutive years, making it a Dividend Aristocrat—a notable feature for income-focused investors. The latest dividend yield stands at 2.86%, with a steady five-year growth trend.

What is the forecast for Coca-Cola stock in 2025, 2026, and 2027?

Based on current prices, Coca-Cola stock is projected to reach approximately $92.68 at the end of 2025, $106.94 by the end of 2026, and $142.58 by the end of 2027. These forecasts reflect the company's strong fundamentals and ongoing sector momentum, supported by a robust innovation pipeline and expanding operations in high-growth international markets.

Should I sell my Coca-Cola shares?

Holding onto Coca-Cola shares may be appropriate for many investors, given the company's resilient business model, premium global brand, and a proven track record of weathering market volatility. The current valuation reflects ongoing investor confidence, and the company’s strategic moves into new beverage categories and markets support future growth prospects. Historically, Coca-Cola has provided reliable income and steady appreciation, making it a solid long-term investment in the defensive sector.

How are Coca-Cola stock dividends taxed for U.S. investors?

For U.S. investors, dividends from Coca-Cola are generally considered qualified dividends and are taxed at favorable long-term capital gains rates—typically 0%, 15%, or 20%, depending on your income bracket. These dividends can also be received tax-deferred in retirement accounts like IRAs and 401(k)s. Keep in mind, the dividend payment may be subject to additional taxes if held outside of tax-advantaged accounts.

P. Laurore
P. Laurore
Finance expert
HelloSafe
Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.

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