Investment

How to Invest Your Money Wisely in the US?

Pauline Laurore
P. Laurore updated on March 17, 2025

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Table of Contents
  • Investment: Definition
  • How to Invest in the Stock Market?
  • Where to Invest in 2025?
  • Is Real Estate Investment Profitable?
  • How to Invest in Stocks While Following Islamic Finance Principles?
  • Tips: How to Invest Your Money Wisely
  • Investment Taxation in the United States
  • All our guides for investing in the US

Investing has become increasingly popular among individuals in the United States, as more people seek to grow their wealth and achieve financial independence. With a wide range of investment options, from stocks and ETFs to real estate, bonds, and cryptocurrencies, investors have numerous opportunities to build diversified portfolios.

Each investment avenue comes with its own risks and rewards, making it crucial to choose strategies that align with financial goals and risk tolerance. In this guide, we will help both beginner and experienced investors navigate the U.S. investment landscape and make informed decisions for long-term success.

Investment: Definition

Investment is the process of allocating money into different assets with the goal of generating returns over time. In the United States, individuals invest to build wealth, generate passive income, and secure their financial future. The return on investment (ROI) varies depending on the asset class, investment strategy, and market conditions. Low-risk investments such as government bonds and high-yield savings accounts offer stability, while higher-risk investments like stocks, real estate, and cryptocurrencies provide greater growth potential but with increased volatility. A well-balanced portfolio helps investors maximize returns while managing risks effectively.

How to Invest in the Stock Market?

The U.S. stock market offers numerous opportunities through stocks, ETFs, mutual funds, options, and derivatives. Investors can participate in the market via traditional brokerage accounts, retirement accounts (401(k), IRA), or self-directed trading platforms.

Investment TypeDescriptionAccount TypeRisk LevelBest For
Stocks (Equities)Buying shares of publicly traded companies for growth and dividendsBrokerage account, IRA, 401(k)Medium-HighLong-term investors, active traders
ETFs (Exchange-Traded Funds)Baskets of stocks or assets tracking an indexBrokerage account, IRA, 401(k)Low-MediumPassive investors, beginners
Mutual FundsProfessionally managed funds pooling multiple investors' money401(k), IRA, brokerage accountLow-MediumRetirement savers, hands-off investors
Options TradingContracts to buy or sell stocks at a predetermined priceBrokerage account with options approvalHighExperienced traders
CFDs & ForexSpeculative trading on price movements of stocks, indices, or currency pairsCFD/Forex trading accountVery HighActive traders, risk-tolerant investors
CryptocurrencyDigital assets with high volatility and growth potentialCrypto exchange account, brokerage account (for Bitcoin ETFs)HighTech-savvy investors, risk-takers
Comparison of Stock Market Investment Options
Stocks (Equities)
Description
Buying shares of publicly traded companies for growth and dividends
Account Type
Brokerage account, IRA, 401(k)
Risk Level
Medium-High
Best For
Long-term investors, active traders
ETFs (Exchange-Traded Funds)
Description
Baskets of stocks or assets tracking an index
Account Type
Brokerage account, IRA, 401(k)
Risk Level
Low-Medium
Best For
Passive investors, beginners
Mutual Funds
Description
Professionally managed funds pooling multiple investors' money
Account Type
401(k), IRA, brokerage account
Risk Level
Low-Medium
Best For
Retirement savers, hands-off investors
Options Trading
Description
Contracts to buy or sell stocks at a predetermined price
Account Type
Brokerage account with options approval
Risk Level
High
Best For
Experienced traders
CFDs & Forex
Description
Speculative trading on price movements of stocks, indices, or currency pairs
Account Type
CFD/Forex trading account
Risk Level
Very High
Best For
Active traders, risk-tolerant investors
Cryptocurrency
Description
Digital assets with high volatility and growth potential
Account Type
Crypto exchange account, brokerage account (for Bitcoin ETFs)
Risk Level
High
Best For
Tech-savvy investors, risk-takers

Investing in Stocks (Equities)

Investing in stocks means owning a share of a publicly traded company. Investors can earn returns through capital appreciation (stock price increases) and dividends. The U.S. stock market includes major exchanges like the New York Stock Exchange (NYSE) and Nasdaq, where investors can trade shares of companies ranging from blue-chip giants to high-growth startups.

How to Invest in Stocks in the U.S.?

  • Open a brokerage account (e.g., Fidelity, Charles Schwab, TD Ameritrade).
  • Choose between a taxable brokerage account or a tax-advantaged account (IRA, 401(k)).
  • Buy shares of U.S. or international stocks.
  • Use diversification strategies to reduce risk (mix of large-cap, mid-cap, and small-cap stocks).
  • Apple (AAPL) – Leading tech company with strong growth potential.
  • Tesla (TSLA) – High-volatility stock in the electric vehicle market.
  • Johnson & Johnson (JNJ) – Stable dividend-paying stock.

Investing in ETFs (Exchange-Traded Funds)

ETFs are diversified investment funds that trade like stocks. They track indices, sectors, or themes and are ideal for long-term, passive investing.

  • SPDR S&P 500 ETF (SPY) – Tracks the S&P 500 index (top 500 U.S. companies).
  • Vanguard Total Stock Market ETF (VTI) – Offers exposure to the entire U.S. stock market.
  • iShares MSCI Emerging Markets ETF (EEM) – Provides international exposure.

How to Invest in ETFs?

  • Buy ETFs via a brokerage account, IRA, or 401(k).
  • Invest regularly using a Dollar-Cost Averaging (DCA) strategy.
  • Hold ETFs long-term for compounded growth.

Investing with CFDs (Contracts for Difference)

CFDs allow investors to trade stocks, indices, and commodities without owning the underlying asset. They involve leverage, meaning both gains and losses are amplified.

How to Trade CFDs in the U.S.?

  • Use brokers like IG, Forex.com, or OANDA (CFDs are not legal in all U.S. states).
  • Trade stocks, commodities (gold, oil), or indices (S&P 500, Nasdaq).
  • Utilize stop-loss orders to protect against large losses.

Warning: CFDs are speculative and not suitable for beginners.

Investing in Forex (Foreign Exchange)

Forex trading involves speculating on currency price movements and is one of the most liquid markets in the world.

How to Trade Forex in the U.S.?

  • Trade with regulated brokers like OANDA, IG, or Forex.com.
  • Use leverage carefully (typical ratios: 1:10 to 1:50).
  • Trade major currency pairs (EUR/USD, USD/JPY, GBP/USD).

Investing in Cryptocurrencies

Cryptocurrencies like Bitcoin and Ethereum offer high growth potential but come with volatility.

How to Invest in Crypto in the U.S.?

  • Use regulated crypto exchanges like Coinbase, Kraken, or Binance US.
  • Store assets in secure wallets (hardware or software).
  • Consider crypto ETFs (e.g., Bitcoin ETFs) for regulated exposure.

Where to Invest in 2025?

Investing in the United States offers a wide range of opportunities, each with its own characteristics and potential returns. Below is a summary of the different investment products available:

AssetDescriptionExampleInvestor Profile
StocksOwnership shares in a company, offering potential dividends and capital appreciation.Apple Inc. (AAPL), Microsoft Corp. (MSFT)Investors seeking long-term growth and willing to accept market fluctuations.
ETFsFunds that track indexes or sectors, providing diversification at a lower cost.SPDR S&P 500 ETF Trust (SPY), VTIInvestors looking for diversified exposure to markets with lower fees.
CFDsDerivative instruments that allow speculation on price movements without owning the underlying asset.Contracts on S&P 500, EUR/USDExperienced investors comfortable with higher risk and leverage.
CryptocurrenciesDigital assets using blockchain technology for secure transactions.Bitcoin (BTC), Ethereum (ETH)Investors interested in high-risk, high-reward digital assets.
Real EstateInvestments in physical properties or through Real Estate Investment Trusts (REITs).Rental properties, commercial real estateInvestors seeking tangible assets and potential rental income over the long term.
CommoditiesPhysical goods such as gold, oil, or agricultural products traded on exchanges.Gold bullion, crude oil futuresInvestors looking to hedge against inflation or diversify their portfolios.
Stocks
Description
Ownership shares in a company, offering potential dividends and capital appreciation.
Example
Apple Inc. (AAPL), Microsoft Corp. (MSFT)
Investor Profile
Investors seeking long-term growth and willing to accept market fluctuations.
ETFs
Description
Funds that track indexes or sectors, providing diversification at a lower cost.
Example
SPDR S&P 500 ETF Trust (SPY), VTI
Investor Profile
Investors looking for diversified exposure to markets with lower fees.
CFDs
Description
Derivative instruments that allow speculation on price movements without owning the underlying asset.
Example
Contracts on S&P 500, EUR/USD
Investor Profile
Experienced investors comfortable with higher risk and leverage.
Cryptocurrencies
Description
Digital assets using blockchain technology for secure transactions.
Example
Bitcoin (BTC), Ethereum (ETH)
Investor Profile
Investors interested in high-risk, high-reward digital assets.
Real Estate
Description
Investments in physical properties or through Real Estate Investment Trusts (REITs).
Example
Rental properties, commercial real estate
Investor Profile
Investors seeking tangible assets and potential rental income over the long term.
Commodities
Description
Physical goods such as gold, oil, or agricultural products traded on exchanges.
Example
Gold bullion, crude oil futures
Investor Profile
Investors looking to hedge against inflation or diversify their portfolios.

Investing in Stocks

Investing in stocks means purchasing shares of publicly traded companies, allowing investors to participate in company profits and growth. Stocks can be bought through brokerage accounts or retirement accounts like 401(k)s and IRAs. Returns can come from:

  • Dividends: Regular payments made by companies to shareholders.
  • Capital Appreciation: Increase in stock value over time.
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Example:

 Buying 100 shares of Apple Inc. (AAPL) at $150 per share requires a $15,000 investment. If the stock price rises to $180, the total investment grows to $18,000, generating a $3,000 capital gain.

Investing in ETFs

Exchange-Traded Funds (ETFs) track indexes, sectors, or asset classes and trade on stock exchanges. They offer diversification at a lower cost compared to mutual funds. ETFs can be purchased through brokerage accounts. Returns depend on the performance of underlying assets.

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Example

Investing $10,000 in the SPDR S&P 500 ETF Trust (SPY), which tracks the S&P 500 index, provides exposure to 500 major U.S. companies. If the index rises by 10%, the investment value increases to $11,000.

Investing with CFDs

Contracts for Difference (CFDs) allow investors to speculate on asset prices without owning them. CFDs are available through specialized brokers and involve leverage, amplifying both gains and losses. They can be used to trade stocks, indices, commodities, and currencies.

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Example

An investor believes the price of gold will rise and enters a CFD contract with 10:1 leverage. If gold's price increases by 2%, the investor gains 20% on the initial margin. However, a 2% drop results in a 20% loss.

Investing in Currencies (Forex)

Forex trading involves buying and selling currency pairs, such as the U.S. dollar against the euro (USD/EUR). It is conducted through brokers specializing in foreign exchange markets and often involves leverage. Profits come from currency price fluctuations.

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Example

An investor expects the euro to strengthen against the dollar and buys EUR/USD at 1.10. If the exchange rate moves to 1.12, the investor makes a profit; if it falls to 1.08, a loss occurs.

Investing in Cryptocurrencies

Cryptocurrency investments involve purchasing digital currencies like Bitcoin (BTC) or Ethereum (ETH) through exchanges or CFD brokers. These assets are highly volatile but offer significant return potential. Additionally, investors can earn passive income through staking, lending, or yield farming.

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Example

Buying 1 Bitcoin at $50,000 and holding it until its price reaches $60,000 results in a $10,000 gain. Alternatively, staking Ethereum can generate rewards over time.

Investing in Gold, Oil, and Other Commodities

Investing in commodities like gold, oil, or agricultural products can be done through futures contracts, ETFs, or physical asset purchases. These investments often act as hedges against inflation and economic downturns.

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Example

Buying shares of a gold ETF provides exposure to gold price movements without the need to store physical metal. If gold prices rise by 5%, the ETF’s value would reflect a similar increase.

How to Choose the Best Investment?

Choosing the right investment depends on several factors, including your trader profile, budget, investment goals, and risk tolerance. Before investing, ask yourself the following questions:

  • What is my risk tolerance? Am I comfortable with potential losses in exchange for higher returns, or do I prefer stability?
  • What is my investment objective? Am I looking for short-term gains, long-term growth, passive income, or wealth preservation?
  • What is my budget? How much capital am I willing to invest, and am I prepared for potential losses?
  • How much time can I dedicate to investing? Do I want a passive investment, or am I willing to actively manage my portfolio?

Below is a summary of investment types based on different investor profiles:

Investor ProfileRecommended Investment TypesExample InvestmentsRisk Level
Conservative InvestorLow-risk investments with stable returnsBonds, dividend stocks, REITsLow
Growth-Oriented InvestorMedium to high-risk investments focusing on long-term capital appreciationStocks, ETFs, mutual fundsMedium
Active TraderShort-term trading opportunities with higher riskCFDs, Forex, options tradingHigh
Alternative InvestorHigh-risk investments with potential for high returnsCryptocurrencies, venture capital, commoditiesVery High
Conservative Investor
Recommended Investment Types
Low-risk investments with stable returns
Example Investments
Bonds, dividend stocks, REITs
Risk Level
Low
Growth-Oriented Investor
Recommended Investment Types
Medium to high-risk investments focusing on long-term capital appreciation
Example Investments
Stocks, ETFs, mutual funds
Risk Level
Medium
Active Trader
Recommended Investment Types
Short-term trading opportunities with higher risk
Example Investments
CFDs, Forex, options trading
Risk Level
High
Alternative Investor
Recommended Investment Types
High-risk investments with potential for high returns
Example Investments
Cryptocurrencies, venture capital, commodities
Risk Level
Very High

Investing as a Beginner

For beginners, it's essential to start with a solid foundation. Here are some key tips:

  • Learn the basics: Take online courses, read books, and follow financial news to understand investment principles.
  • Use demo accounts: Many brokers offer demo accounts that allow risk-free practice with virtual money.
  • Start small: Begin with a modest investment to gain experience without excessive risk.
  • Diversify your portfolio: Avoid putting all your money into a single asset or stock.
  • Use beginner-friendly tools: Platforms like copy trading and robo-advisors can help automate investments based on expert strategies.

Investing as an Experienced Investor

Experienced investors often look for higher returns and more advanced strategies. Here’s how they can optimize their investments:

  • Use advanced trading platforms: Access real-time market data, technical analysis tools, and algorithmic trading features.
  • Leverage automated trading systems: Utilize AI-driven strategies, automated bots, or high-frequency trading to optimize performance.
  • Analyze the market deeply: Use advanced technical indicators, fundamental analysis, and macroeconomic trends.
  • Diversify into alternative assets: Explore private equity, commodities, hedge funds, and cryptocurrencies for higher potential gains.

How Much Money is Needed for a Profitable Investment?

The amount of money you need to invest profitably depends on your financial goals, risk tolerance, and available capital. It’s crucial to allocate a budget that fits your means without jeopardizing your financial stability. Before investing, consider the following:

  • Investment horizon: Short-term trading vs. long-term wealth building.
  • Risk tolerance: The more risk you’re willing to take, the higher the potential returns (but also potential losses).
  • Diversification: Spreading investments across different asset classes reduces risk.

Below are investment strategies based on different budget levels, including options like stocks, ETFs, CFDs, cryptocurrencies, and bonds.

Investing $1,000

With a $1,000 investment, it’s important to choose diversified and relatively low-risk assets while avoiding excessive fees. Here are some recommended options:

  • ETFs: A low-cost, diversified way to gain exposure to stock markets (e.g., S&P 500 ETF).
  • Fractional Shares: Allows small investors to buy portions of expensive stocks like Amazon (AMZN) or Tesla (TSLA).
  • Crypto-assets: A small portion can be allocated to Bitcoin (BTC) or Ethereum (ETH) for long-term growth.
  • CFDs (Contracts for Difference): Suitable for active traders, but leverage should be used cautiously.
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Example of potential returns:

  • Short-term (1 year): A well-diversified ETF with a 10% annual return would grow the investment to $1,100.
  • Medium-term (5 years): Investing in growth stocks with an average return of 8% per year could result in $1,469.
  • Long-term (10 years): Compounding at an average of 8% annually could grow it to $2,159.

Investing $5,000

With $5,000, you can afford more diversification while balancing risk and return. Recommended investments:

  • Stocks: Blue-chip stocks like Apple (AAPL) or Microsoft (MSFT) for steady growth.
  • ETFs & Bonds: A combination of equity ETFs and bond ETFs for stability.
  • Crypto-assets: Up to 10% in cryptocurrencies for high-growth potential.
  • CFDs & Forex Trading: Higher risk, but suitable for active traders.
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Example of potential returns:

  • Short-term (1 year): A balanced portfolio with a 10% return would reach $5,500.
  • Medium-term (5 years): Growing at 8% annually could turn into $7,346.
  • Long-term (10 years): Compounded at 8% per year, it could grow to $10,795.

Investing $10,000

With $10,000, investors have more flexibility and can explore a mix of passive and active investments:

  • Stock Market: Buy a diversified mix of blue-chip stocks and high-growth companies.
  • ETFs: Sector-focused ETFs (technology, healthcare, or dividend-paying ETFs).
  • Bonds & Real Estate Crowdfunding: For diversification and stable returns.
  • Crypto: A strategic allocation to Bitcoin and Ethereum.
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Example of potential returns:

  • Short-term (1 year): A 10% return could yield $11,000.
  • Medium-term (5 years): An 8% average return would grow to $14,692.
  • Long-term (10 years): With compounding, it could reach $21,588.

Investing $20,000

With $20,000, investors can afford more advanced strategies, including:

  • Individual Stocks & ETFs: Growth stocks, dividend stocks, and sector-focused ETFs.
  • Real Estate Crowdfunding: Platforms like Fundrise allow investing in real estate without owning property.
  • Alternative Investments: Gold, oil, or even venture capital.
  • Leverage with CFDs: Experienced investors can use CFDs to amplify returns (but with higher risks).
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Example of potential returns:

  • Short-term (1 year): A 10% return could grow the portfolio to $22,000.
  • Medium-term (5 years): With an 8% annual return, the investment could reach $29,385.
  • Long-term (10 years): Compounded at 8%, it could grow to $43,176.

How to Invest in Stocks with a Small Budget?

Investing in the stock market doesn’t require a large amount of money. Here are some strategies for those with a limited budget:

  • Use Fractional Shares: Buy small portions of expensive stocks like Amazon, Google, or Tesla.
  • Invest in ETFs: Low-cost ETFs provide diversified exposure without needing to buy multiple individual stocks.
  • Start with Index Funds: Passive investing in S&P 500 or Nasdaq ETFs can provide stable long-term growth.
  • Use Zero-Commission Brokers: Platforms like Robinhood, Webull, or eToro offer commission-free trading.
  • Consider Dividend Stocks: Companies with stable dividend payouts can generate passive income over time.
  • Reinvest Earnings: Use a dividend reinvestment plan (DRIP) to maximize compounding returns.

Even with a small budget, consistent investments over time can lead to substantial wealth accumulation. The key is to start early and remain disciplined.

Is Real Estate Investment Profitable?

Investing in real estate in the United States can be a profitable venture, offering attractive rental yields and potential tax benefits. However, it's important to understand both the advantages and challenges of this investment.

Benefits of Real Estate Investment in the U.S.

  • Attractive Rental Yields: The U.S. real estate market offers competitive rental returns. For example, in cities like Orlando, the net rental yield was approximately 6.5% as of September 2021.
  • High Demand for Rentals: Americans frequently relocate for job opportunities, creating strong rental demand. This demand can lead to low vacancy rates, positively impacting rental investment profitability.
  • Lower Purchase Costs: In the U.S., real estate purchase costs are generally lower compared to other countries. Around 90% of these costs are typically covered by the seller, including real estate agent commissions.

Challenges of Real Estate Investment in the U.S.

  • Tax Obligations: Investors must pay federal income tax on rental income, with rates ranging from 10% to 37%, depending on filing status. Additionally, state and local taxes may apply.
  • Property Management: Managing rental properties requires time and effort, including tenant relations, maintenance, and legal compliance.
  • Market Fluctuations: Real estate markets can experience fluctuations due to economic conditions, impacting property values and rental income.

Tax-Advantaged Real Estate Investment Solutions

The U.S. offers several tax incentives for real estate investors:

  • Depreciation Deductions: Investors can depreciate a portion of a property's purchase price over 27.5 years, reducing taxable income.
  • Deductible Expenses: Costs related to property management, such as maintenance, insurance, and property taxes, can often be deducted from rental income, lowering tax liabilities.
  • Avoiding Double Taxation: For foreign investors, tax treaties—such as the U.S.-France bilateral agreement—help prevent double taxation, allowing investors to benefit from U.S. tax advantages without additional taxes in their home country.

How to Invest in Stocks While Following Islamic Finance Principles?

Islamic finance, also known as Sharia-compliant finance, follows ethical principles established in Islamic law (Sharia). These principles emphasize justice, transparency, and shared risk, distinguishing Islamic finance from conventional financial systems.

Key Principles of Islamic Finance

  • Prohibition of Interest (Riba): Charging or paying interest is forbidden. Instead, profits are earned through asset-backed transactions and shared investment ventures.
  • Risk Sharing: Financial transactions must involve shared risk and profit between parties, promoting fairness.
  • Ethical Investments: Investments in industries considered harmful, such as alcohol, gambling, and tobacco, are prohibited.

Sharia-Compliant Investment Options

  • Islamic Mutual Funds and ETFs: These funds invest exclusively in Sharia-compliant companies, avoiding prohibited sectors.
  • Sukuk (Islamic Bonds): These are financial instruments that comply with Sharia by avoiding interest payments, instead offering returns through profit-sharing mechanisms.
  • Islamic Banking Services: Many financial institutions offer Sharia-compliant investment accounts and financing options.

Islamic finance provides ethical investment opportunities that allow Muslim investors to participate in financial markets while respecting their religious principles.

Tips: How to Invest Your Money Wisely

Investing your money wisely requires a well-thought-out strategy to maximize returns while minimizing risks. Here are some key tips to help guide your investment decisions:

  • Diversify Your Portfolio: Don't put all your eggs in one basket. Spread your investments across different asset classes, such as stocks, bonds, real estate, and low-risk financial products. Diversification helps reduce potential losses in a struggling sector.
  • Assess Your Risk Tolerance: Understand your ability to withstand market fluctuations. High-potential return investments, like stocks, generally carry higher risks, while safer options, such as savings accounts, provide more security but lower returns.
  • Focus on Long-Term Planning: Adopt a long-term perspective for your investments. Financial markets can be volatile in the short term, but they tend to grow over extended periods.
  • Educate Yourself: Stay informed about economic trends and investment opportunities. A deep understanding of available options will help you make informed decisions.
  • Seek Professional Advice: Consult financial advisors or wealth managers to develop a strategy tailored to your goals and financial situation.

Investment Taxation in the United States

The U.S. taxation system on investment income varies based on the type of income and the investor's tax status. Here’s an overview of the key applicable taxes in the United States:

  • Rental Income: Income generated from real estate rentals is subject to federal income tax, with progressive tax rates ranging from 10% to 37%, depending on income level and marital status.
  • Capital Gains on Real Estate: Profits from the sale of real estate held for more than a year are generally taxed at preferential rates. The lower tax bracket is exempt, the middle bracket is taxed at 15%, and the highest bracket at 20%.
  • Dividends and Interest: Income from dividends and interest is also subject to federal tax, with rates varying based on whether dividends are qualified or non-qualified and the investor's total income.
  • State and Local Taxes: In addition to federal tax, some states and municipalities impose extra taxes on investment income. Rates and rules vary by jurisdiction.
  • Foreign Investors: Non-residents earning investment income in the U.S. are subject to a 30% withholding tax unless a tax treaty between their home country and the U.S. allows for a reduced rate or exemption.

All our guides for investing in the US

Pauline Laurore
P. Laurore
Finance expert
HelloSafe
Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.

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