Should You Buy Bitcoin in 2025?

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At HelloSafe, our specialist has been monitoring the evolution of Bitcoin cryptocurrency for over three years. Every month, hundreds of thousands of users in the United States trust us to analyze market trends and identify the best investment opportunities. Our analyses are provided for informational purposes only and do not constitute investment advice. In accordance with our ethical charter, HelloSafe has never purchased Bitcoin nor received any compensation from entities associated with its ecosystem.

Bitcoin in brief

How much does 1 Bitcoin cost?

The price of Bitcoin is rising this week. As of now, BTC trades at $105,175.88 with a slight uptick over the past 24 hours and steady strength above $105,000 for the week.

Bitcoin remains the largest cryptocurrency, with a market cap of $2.09 trillion and an average daily trading volume of about $47 billion over the past three months.

Despite market volatility, Bitcoin continues to attract strong institutional interest and showcases substantial growth potential for investors.

Our complete review of the cryptocurrency Bitcoin

Have we reached the threshold of a new Bitcoin cycle, or are we simply witnessing another transient rally? Our latest analysis aggregates Bitcoin’s three-year trajectory, integrating proprietary datasets from on-chain analytics, technical and market signals, and an evolving regulatory and competitive landscape. So, what makes Bitcoin a potentially strategic re-entry point for the digital asset allocation in 2025?

Recent Performance and Market Context

Bitcoin Price Evolution: Resilience and Momentum

Since early 2022, Bitcoin has radically redefined its narrative—from a speculative digital asset to a resilient macro vehicle and a core pillar for institutional portfolios. As of June 4, 2025, Bitcoin trades at $105,175, up nearly 54% year-on-year and having established a fresh all-time high at $112,509 just two weeks prior. Weekly and monthly charts highlight a sequence of higher lows and the maintenance of key supports, particularly around the $105,000 mark, despite intermittent volatility.

This robust price action is underpinned by historic 24-hour volumes—recently exceeding $46 billion—and a surge in institutional accumulation, evidenced by consistent net inflows to newly-listed spot ETFs. Simultaneously, Bitcoin’s market capitalization has soared to $2.09 trillion, nearly doubling from early 2024, consolidating its dominance as the largest store-of-value crypto asset.

Positive Events Reinforcing Market Conviction

• ETF Approvals & Inflows: The SEC’s approval of several spot Bitcoin ETFs (Q1–Q2 2025) opened substantial on-ramps for both US and global investors, triggering record ETF inflows.
• Global Listings & Futures: New futures products, tied to institutional ETFs, are now offered on major venues like Moscow Exchange, while Nasdaq’s in-kind redemption proposal streamlines institutional engagement.
• Corporate & Treasury Adoption: Notable corporations continue to announce Bitcoin treasury allocations, and cross-sector adoption has accelerated as Bitcoin’s regulatory clarity improves in North America, EU, and Asia.
• Macro Backdrop: Persistent concerns regarding fiat debasement, global fiscal stimulus, and persistently low real rates have further cemented Bitcoin’s appeal as a hedge asset and “digital gold.”

Favorable Macro and Sector Tailwinds

2025 is shaping up to be a defining year for digital assets:

• Post-Halving Scarcity: With 94.5% of Bitcoin already mined and block rewards halved (3.125 BTC per block since April 2024), annual issuance has tightened dramatically.
• Supply Constraints & Inflation Hedge: Institutional and retail investors are increasingly seeking scarce, non-sovereign assets as macroeconomic uncertainties endure.
• Regulatory Clarity: The rise of clear policy frameworks in the US, EU, and Asia further lessens existential risks for institutional allocators, providing fertile ground for Bitcoin’s continued ascent.

Technical Analysis

Key Technical Indicators

BTC’s multi-timeframe technical picture remains unequivocally robust, underlined by a confluence of bullish signals:

• RSI (14-day): 54.76, indicating ample room for further upside before overextension.
• MACD (12,26,9): 83.96, showing a clear buy signal; bullish crossover registered June 2, 2025.
• Stochastic RSI: 89.84, currently overbought, reflective of strong but sustained momentum.

BTC continues to trade comfortably above its major moving averages:

• 50-day MA: $70,950 (BTC > MA, sustained bullish impulse).
• 200-day MA: $62,100 (BTC well above long-term trendline).
• 100-hour MA: Ongoing outperformance on short-term frames.

Support, Resistance, and Breakout Levels

Key horizontal and dynamic support levels reinforce market confidence:

• Primary Support: $105,000 zone, acting as a psychological and on-chain cost basis floor.
• Immediate Resistance: $105,550 (minor), met by $109,600 (major); rising volumes at these pivot points suggest imminent resolution.

Structural signals—such as breaking above the 50-day MA on the 4-hourly and the MACD buy confirmation—suggest the current leg higher is underpinned by fresh institutional demand. Notably, “golden cross” conditions on shorter frames typically precede multi-week uptrends.

Short–Medium Term Structure

With higher timeframe momentum sustained and previous all-time highs now within proximity, Bitcoin’s tactical structure is primed for volatility—but remains clearly skewed to the upside. Opportunity for constructive pullbacks exists near support zones, but the lack of significant long liquidations suggests strong-handed holders dominate the current context.

Fundamental Analysis

Adoption, Ecosystem, and Utility

• Widening Institutional Involvement: Unprecedented ETF inflows and expanding spot/futures markets highlight surging institutional adoption, unlike earlier cycles that were replete with retail-driven volatility.
• Ecosystem Innovation: Lightning Network scaling fosters wider retail adoption and micropayments, while mining infrastructure achieves all-time-high hashrates post-halving, demonstrating industry maturation.
• Global Acceptance: El Salvador’s ongoing legal tender status, along with proactive frameworks in the US, Asia, and EU, has significantly broadened the base of Bitcoin-eligible investment.

Valuation Attractiveness

• Market Cap: $2.09 trillion, aligning BTC with the world’s major financial instruments.
• Scarcity: Only 1.1 million BTC remain to be mined, enforcing a hard cap and predictable issuance curve.
• Relative Metrics: While trading near ATH, the ratio of market cap to trading volume, and ongoing ETF flow, suggest continued attractive valuation relative to growth prospects in the digital asset sector.

Structural Strengths

• Unrivaled Security: Continued growth in mining hashrate post-halving highlights network resiliency.
• Decentralized Governance: Open-source, permissionless development, and no single-point-of-failure.
• First-Mover Advantage: Brand and liquidity dominance—Bitcoin accounts for the bulk of total industry volume, significantly outpacing altcoin competitors.

Volume and Liquidity

• Liquidity Depth: 24h volumes consistently over $46 billion, minimizing slippage risk for both institutional and retail entries.
• Market Dominance: #1 crypto by capitalization and turnover; no other asset in the digital space approaches its daily settlement value.
• Confidence Indicators: High sustained volumes and ETF-driven flows—well in excess of prior cycle peaks—signify durable market confidence.

Catalysts and Forthcoming Drivers

• Protocol Upgrades: The upcoming Q2 2025 protocol improvement proposal is set to further scale network throughput and enhance security.
• ETF/ETP Expansions: Cross-border ETF listings expected in Asia and Europe; further bolstering both local and global liquidity.
• Regulatory Tailwinds: Ongoing legislative clarity in major economies, particularly following MiCA in the EU and continued bipartisan advocacy in the US, materially lowers headline risk.
• New Use Cases: Expansion of DeFi/LN-based applications and tokenization protocols on the Bitcoin mainnet and sidechains could unleash new user verticals and capital inflows.

Investment Strategies

Short-Term (weeks–months)

• Tactical Entry: Pullbacks toward $105,000–$107,000 remain viable tactical opportunities, while technical reversals or consolidation above $109,000 signal renewed momentum.
• Catalyst Trading: Front-running protocol upgrade rollouts and monitoring ETF flow spikes have proven to precede outsized thrusts in prior cycles.

Medium-Term (months–1 year)

• Cycle Thesis: The combination of halving-induced supply shock, institutional allocation, and expanding ETF channels justify considering accumulation strategies over multi-month horizons.
• Multi-Asset Rotation: Portfolio rebalancing out of traditional risk assets into Bitcoin offers uncorrelated performance potential, now further amplified by regulated investment products.

Long-Term (multi-year)

• Buy-and-Hold Logic: The hard cap (max 21 million BTC), strengthening digital gold narrative, and increasing macro/institutional utility underwrite the thesis for multi-year strategic positioning.
• Wealth Preservation: Bitcoin’s emergence as an inflation-resistant, liquid, borderless asset supports its candidacy as a long-term component in modern diversified portfolios.

Bitcoin Price Projections Table

Is Now the Right Time to Consider Bitcoin?

Key Strengths and Conviction Drivers

• Market Leadership: Bitcoin’s dominance and unrivaled liquidity continue to attract institutional capital at unparalleled scale.
• Scarcity and Halving Impact: Over 94% of supply is mined, with halving-imposed scarcity providing proven price catalysts.
• Regulatory Evolution: The global shift toward constructive legislation eliminates much of the historical “headline” risk, allowing both institutions and individuals to engage with clarity.
• Technical Momentum: With supporting on-chain and technical signals—bullish MACD, golden cross confirmation, and sustained volume surges—the current structure suggests lasting upside potential.
• Infrastructure Maturity: The convergence of traditional finance (via ETFs, futures) with native crypto infrastructure now provides robust & regulated entry points for all investor profiles.

Forward-Looking Perspective

The convergence of structural demand, historical scarcity, favorable regulation, and accelerating real-world adoption present a compelling landscape for Bitcoin over the coming years. With price projections pointing toward significant appreciation potential—even from current all-time high levels—the fundamental case for a renewed allocation appears stronger than at any point in the last cycle.

In conclusion, while Bitcoin remains a high-volatility asset demanding disciplined risk management, its trajectory as a digital store-of-value is being actively reinforced by new capital flows, network advancements, and a rapidly-shifting global macro context. Current technical and fundamental conditions underpin the thesis that Bitcoin could well be entering a renewed phase of growth—an opportunity that justifies attentive consideration as part of a dynamic digital asset strategy.

Key technical levels to monitor include $105,000 as immediate support and $109,600 as a pivotal resistance. The upcoming protocol upgrade, expected in Q2 2025, stands as a potential major catalyst for Bitcoin’s forward trajectory.

How to buy Bitcoin?

Buying Bitcoin online is now straightforward and secure for US investors, thanks to the rise of regulated cryptocurrency platforms. Essentially, there are two easy ways to gain exposure to Bitcoin: buying the actual coin (spot purchase), or trading on its price movements through crypto CFDs (contracts for difference) without owning the asset. Both approaches offer unique advantages and risk profiles. Choosing the right method starts with understanding these key differences—see our side-by-side comparison of the leading platforms further down the page.

Spot Purchase

A spot purchase means you buy real Bitcoin and hold it directly in your own crypto wallet. This gives you true ownership and allows you to transfer, store, or spend your BTC as you wish. Spot platforms usually charge a fixed commission per transaction, commonly around $2–$5 for standard amounts.

Concrete example

Suppose Bitcoin is priced at $105,175.88 per BTC. If you invest $1,000, after roughly $5 in fees, you can buy approximately 0.0095 BTC ($995 divided by $105,175.88 per BTC ≈ 0.0095 BTC).

✔️ Gain scenario: If Bitcoin’s price increases by 10%, your holding’s value rises to $1,100.

Result: +$100 gross profit, or a +10% return on your investment.

Trading via CFD

Trading Bitcoin with CFDs allows you to speculate on the price, up or down, without actually holding the coin. You don’t own Bitcoin, but you can utilize leverage to amplify your exposure. The main costs here are the spread (the broker’s price difference) and overnight financing fees if you keep your position open for several days.

Example with $1,000 and 5x leverage

You open a CFD position with $1,000, but with 5x leverage, your market exposure is $5,000.

✔️ Gain scenario: If Bitcoin’s price rises by 8%, your position grows by 8% × 5 = 40%.

Result: +$400 profit on your $1,000 outlay (before fees).

Final Advice

Before investing, always compare the fees, security, and conditions of the various platforms available in the US. Each method has its benefits—your choice should be guided by your goals and investing experience. For a breakdown of leading platforms and their differences, see our detailed comparison further down this page.

Our 7 tips for buying Bitcoin

The latest Bitcoin news

Spot Bitcoin ETFs in the U.S. continue to drive record institutional inflows and mainstream adoption momentum. Over the past week, BlackRock’s iShares Bitcoin Trust (IBIT) and other U.S.-listed spot Bitcoin ETFs have maintained consistently high trading volumes and robust net inflows, according to credible market trackers. Nasdaq’s recent proposal to allow in-kind redemptions for BlackRock’s ETF is seen as a technical innovation likely to reduce friction, potentially attracting even more institutional participation. These developments underscore a structural shift in how U.S. investors can access Bitcoin, bringing greater legitimacy and regulatory clarity to the digital asset class and serving as a catalyst for capital influx from pensions, wealth managers, and other U.S.-based institutional entities.

Technical indicators and price action for Bitcoin are signaling continued bullish momentum above key support levels. Since June 2, 2025, key technical metrics—including a MACD bullish crossover and a golden cross on the 4-hour chart—have been confirmed alongside persistent positioning above both the 50-day and 200-day moving averages. The Relative Strength Index (RSI) readings remain neutral, averting immediate overbought risk and suggesting price consolidation at higher levels is sustainable. Despite some short-term overbought signals (e.g., stochastic RSI), the technical backdrop points to structural support in the $105,000 zone, with analysts now targeting significant upside—most consensus forecasts for 2025 range from $130,000 to $150,000, reflecting continued optimism among Wall Street strategists and market technicians.

Post-halving dynamics are reinforcing Bitcoin’s supply scarcity narrative, with 94.5% of the maximum supply already mined. The April 2024 halving event, which reduced block rewards from 6.25 to 3.125 BTC, has forced a significant shift in mining economics—likely increasing operational efficiency and driving consolidation among U.S. and global mining operators. This event, completed successfully at block 840,000, has heightened supply-side constraints, particularly as institutional demand accelerates. The resultant supply reduction is increasingly cited by asset managers and macro analysts as a central pillar in the bullish thesis for Bitcoin’s performance through the remainder of 2025, especially relevant as the U.S. regulatory environment grows more accommodating.

U.S. regulatory clarity and SEC engagement have set a constructive tone for Bitcoin’s integration in mainstream finance. The approval and ongoing expansion of spot Bitcoin ETFs in the United States mark a turning point, providing legitimized, regulated investment vehicles for both institutional and retail market segments. Recent communication from the SEC has emphasized a more structured, rules-based approach to digital assets—addressing past uncertainties and fostering confidence among U.S. investors and corporations. The movement toward clearer laws and enforcement mechanisms not only diminishes legal risks but is actively facilitating more robust participation and product innovation among American financial service providers.

Institutional accumulation and the convergence of traditional finance with the crypto sector continue to strengthen network effects in the U.S. market. Evidence of record high institutional Bitcoin acquisition—accompanied by steep declines in OTC desk reserves—highlights a growing consensus among hedge funds, asset managers, and corporates regarding the long-term value proposition of Bitcoin. The synergy between rising spot ETF demand, increasing collaboration between traditional exchanges and crypto platforms, and the availability of a diverse suite of regulated investment vehicles on U.S. soil collectively accelerate Bitcoin’s market maturity and adoption curve. This convergence of traditional and digital financial infrastructure is enhancing liquidity, reducing barriers to entry, and reinforcing positive feedback loops across the broader U.S. investment landscape.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.